cingular

   



   全球領(lǐng)先的應(yīng)用基礎(chǔ)結(jié)構(gòu)軟件供應(yīng)商BEA系統(tǒng)有限公司日前宣布，美國(guó)第二大無(wú)線運(yùn)營(yíng)商Cingular無(wú)線公司選用BEA Weblogic企業(yè)平臺(tái)，作為該公司的標(biāo)準(zhǔn)應(yīng)用平臺(tái)。在首批由BEA平臺(tái)驅(qū)動(dòng)的應(yīng)用中，包括零售系統(tǒng)、基于Web的激活服務(wù)和員工門(mén)戶。

Cingular是SBC和BellSouth的合資公司，為超過(guò)2100萬(wàn)客戶提供無(wú)線語(yǔ)音、文本和Internet服務(wù)。Cingular在仔細(xì)考察了若干個(gè)應(yīng)用結(jié)構(gòu)平臺(tái)后，選擇了BEA Weblogic。Cingular做出該選擇，乃是看重BEA Weblogic的統(tǒng)一的、簡(jiǎn)便的和可擴(kuò)展的體系結(jié)構(gòu)，能確保與企業(yè)及第三方的系統(tǒng)無(wú)縫、低成本的集成，同時(shí)Cingular還看重BEA Weblogic產(chǎn)品的易于管理、極具可擴(kuò)展性和實(shí)用的可靠性。

Cingular的首席信息執(zhí)行官Thaddeus Arroyo說(shuō)：“在BEA WebLogic上實(shí)現(xiàn)標(biāo)準(zhǔn)化，意味著我們可以在基礎(chǔ)結(jié)構(gòu)上節(jié)省資源，而投入更多的資源來(lái)使我們的業(yè)務(wù)與眾不同。實(shí)際的結(jié)果是我們減少了日常的開(kāi)支，能更快地部署新的應(yīng)用，更有效地獲得新客戶。BEA Weblogic為我們帶來(lái)了適應(yīng)需求變化以及技術(shù)革新所需要的靈活性�！�

Cingualr在BEA Weblogic Server上已投產(chǎn)的應(yīng)用包括POSablilities 和XML 票據(jù)交換所。POSabilities是Cingular零售商的一個(gè)零售點(diǎn)解決方案，讓零售點(diǎn)職員可以注冊(cè)新的電話，并在很短的時(shí)間內(nèi)激活客戶服務(wù)。XML票據(jù)交換所使Cingular的合作伙伴能夠在他們的Web站點(diǎn)上注冊(cè)新客戶。這個(gè)系統(tǒng)還可校驗(yàn)基于客戶住宅電話區(qū)號(hào)的服務(wù)計(jì)劃的可用性，以及對(duì)賬戶激活、電話號(hào)碼分配和信用驗(yàn)證進(jìn)行管理。

下一個(gè)準(zhǔn)備開(kāi)展的主要應(yīng)用是Cingular的員工門(mén)戶。此門(mén)戶被設(shè)計(jì)用來(lái)加強(qiáng)員工間的協(xié)作和交流。Cingular將采用BEA WebLogic Potal來(lái)實(shí)施這一戰(zhàn)略性的項(xiàng)目，這是因?yàn)樗�提供了一個(gè)全面的門(mén)戶框架，能夠簡(jiǎn)化門(mén)戶開(kāi)發(fā)和管理，同時(shí)降低成本，便于將業(yè)務(wù)信息擴(kuò)展至客戶、合作伙伴和雇員。體現(xiàn)WebLogic Potal性能的全面性的一個(gè)例子是其能夠支持多設(shè)備的無(wú)線擴(kuò)展通訊。

Cingular Wireless LLC是美國(guó)最大的移動(dòng)電話公司，總部設(shè)在美國(guó)喬治亞州的亞太蘭大。在2001年Cingular Wireless（新格勒無(wú)線）由現(xiàn)在的AT&T（當(dāng)時(shí)的SBC）和貝爾南方合資創(chuàng)辦，這一合資也創(chuàng)造了全美國(guó)內(nèi)第二大的電信公司。構(gòu)成的Cingular的一共包括了11家地區(qū)性的公司。在2004年2月宣布與AT&T無(wú)線公司的價(jià)值419億美元的巨資收購(gòu)合并，此合并在當(dāng)年10月16日最終完成。合并后的公司靠著4千6百萬(wàn)的用戶量而使Cingular成為了全國(guó)最大的無(wú)線業(yè)務(wù)服務(wù)提供商。

Cingular運(yùn)營(yíng)著包括數(shù)種科技的網(wǎng)絡(luò)。最廣泛使用的一種技術(shù)便是GSM（全球移動(dòng)系統(tǒng)）。在GSM網(wǎng)上之上他們還運(yùn)行著一個(gè)叫作GPRS（全局分組無(wú)線服務(wù)）的數(shù)據(jù)網(wǎng)絡(luò)和能提供更多的速度的升級(jí)產(chǎn)品，叫作EDGE（改進(jìn)數(shù)據(jù)率GSM服務(wù)）。Cingular同時(shí)支持原先的TDMA及模擬的網(wǎng)絡(luò)。

Cingular Wireless LLC is the largest United States mobile phone company, with headquarters in Atlanta, Georgia, United States. Cingular operates a network of multiple technologies. The most widely used of these technologies is called Global Systems for Mobile, or GSM. On top of their GSM network they run a data network called GPRS (general packet radio service) and an upgrade for faster speeds called EDGE (enhanced data rates for global evolution). Cingular supports their legacy networks of TDMA and Analog. Former networks include various paging services and the Cingular Interactive division that became Velocita Wireless.

History

Cingular Wireless was formed in 2001 as a joint venture of SBC Communications (now AT&T) and BellSouth. The joint venture created the nations second largest carrier. Cingular grew out of a conglomeration of 11 regional companies. these companies include BellSouth Mobility, BellSouth Mobility DCS, Cellular One, Houston Cellular, BellSouth Wireless Data, Southwestern Bell, Pacific Bell, Nevada Bell, Ameritech Cellular, SNET and SBC Wireless. With the exception of Pacific Bell and BellSouth Mobility DCS, the digital network consisted of TDMA Technology. The Pacific Bell and BellSouth Mobility DCS networks used GSM technology on the PCS frequency (1900 Mhz). In 2002 Cingular began an initiative called "Project Genesis" which the code name for the GSM/GPRS overlay of the entire network. Project Genesis was completed by the end of 2004.

AT&T Wireless merger

After a bidding war with Britain&＃039;s Vodefone PLC, Cingular announced in February, 2004 that they would purchase AT&T Wireless for 41 Billion dollars. The merger was completed on October 16, 2004. The combined company had a customer base of 46 million people which placed Cingular as the largest wireless provider in the United States.

Universal Telephone Service UMTS high-speed network known as "BroadbandConnect", the first to utilize High-Speed Downlink Packet Access (HSPDA), to counter Verizon Wireless and Sprint&＃039;s EV-DO networks. UMTS was launched on December 6, 2005 in Seattle, Portland, San Fransico, Salt Lake City, San Jose, San Diego, Las Vegas, Phoenix, Austin, Houston, Dallas, Chicago, Boston, Baltimore and Washington D.C. Cingular is expected to launch UMTS in all major metropolitan areas by the end of 2006.

The Cingular Wireless logo prior to the acquisition of AT&T Wireless, which is still used in some contexts.

GSM Facilities

In California, Nevada, North Carolina, South Carolina, eastern Tennessee, eastern and coastal Georgia, northern New Jersey and New York City, Cingular and T-Mobile USA maintained and shared a GSM-1900 network prior to the acquisition of AT&T Wireless, through a joint venture known as GSM Facilities. The network sharing agreement allowed Cingular to offer local service in northern New Jersey and New York City and T-Mobile to offer service in California and Nevada. On May 25, 2004, Cingular and T-Mobile USA announced their intention to dissolve the agreement contingent on Cingular&＃039;s successful acquisition of AT&T Wireless.

First announced on June 23, 2005 Cingular Wireless announced the intention to divest its Caribbean and Bermuda operations and licenses which it acquired from the acquisition of AT&T Wireless, to Bermuda-based Digcel Group under undisclosed financial terms.

Cingular outsources some of their Customer Care to companies in Canada and overseas.

On August 25, Cingular was removed from the New York Better Business Bureau because of a large number of complaints that were not handled in a timely manner. The company is in the process of restructuring its customer care procedures and has appealed the decision. It remains a member of the BBB in other states in which it operates.

In 2004, the Federal Communications Commission (FCC) reported logging more than 14,000 complaints (or 289 per million subscribers) against Cingular Wireless. The most common of which included number portability issues, over billing, poor customer support and network reliability.

Possible Name Change

On 20 November 2005, Ed Whitacre, CEO of the newly-merged SBC/AT&T, announced plans to market the service under the AT&T banner. [6] BellSouth spokesman Jeff Battcher countered that the terms of the joint venture allow either party to sell the service under another name, and that he believes they will be using the brand to market to business customers. Cingular president Stan Sigman concurred with BellSouth&＃039;s position, indicating that the Cingular brand would continue but be sold under the AT&T brand where offered in packages with other AT&T services, such as data and wireline telephony.

Adelante

Recently, Cingular has launched a new ad campaign "Adelante". In Spanish it means literally "forward". It is aimed at the Hispanic and Spanish speaking communities in the U.S. to boost sales and consists of newspaper ads, commercials, and magazine ads. Also, part of "Adelante" is to now start offering bilingual support at its stores for English and Spanish.

Trivia

In 2005, Communications Workers of America, the union which represents over half of Cingular&＃039;s employees, specifically recognized Cingular for excellence as a union employer, in direct contrast to competitor Verizon, which CWA singled out as an aggressive union-buster.

A sales boost is expected following January 2006, when RadioShack (the top wireless retailer in the US) will no longer sell Verizon phones and instead will sell Cingular phones.

Cingular Wireless is the wireless carrier of the street racers in Electronic Arts&＃039; street racing video games Need for Speed Underground 2 and Need for Speed: Most Wanted. It is used to receive SMS messages from other racers.
   

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